Product walkthrough · Portfolio operations

Take the helm of your whole portfolio.

A studio doesn't fail one product at a time - it loses track of ten at once. Helm keeps every app, growth campaign, outreach target, task, and piece of feedback in one operating picture, so a multi-product team knows what is moving and what is stuck.

In development · internal build, not yet deployed · walkthrough uses sample data
Module 01 · Apps & Status

Every product, and honestly what stage it's at

A studio's biggest lie is to itself: "everything's going well." Helm lists every app with a real status - live, in build, paused, or an idea - so the portfolio view reflects reality instead of optimism. You can see at a glance where the energy actually is.

App registerReal statusPer-business
Helm · Apps
Apps
14
Live
8
In build
4
AppDomainStatus
OnsiteBossSalon opsLive
VIGILEdge-AI visionLive
Oasis SpringPharmacyDemo
PlotForceReal estateIn build
Module 02 · Campaigns & Metrics

Growth work you can actually measure

Every push - a launch, an ad run, a partner drive - is a campaign with metrics attached, so effort connects to a number instead of a vibe. When a campaign is working, you double down; when it isn't, you stop paying for it, on evidence.

Campaigns per appTracked metricsStatus & outcome
Helm · Campaigns
Reach
42k
Signups
318
Conv.
0.76%
OnsiteBoss · Lagos launchRunning · 318 signups
Active
VIGIL · Farm pilot outreachPlanning
Draft
Module 03 · Targets & Engagement

Outreach that remembers every touch

Prospects, partners, and pilots are tracked as targets moving through a pipeline, and every call, email, or meeting is logged as an engagement. Follow-up stops depending on whether someone remembered - the record does the remembering.

Target pipelineEngagement logNext action
Helm · Targets

New 7

Estate group
PlotForce pilot

Contacted 5

Farm co-op
VIGIL · called

In talks 3

Salon chain
OnsiteBoss · demo

Won 2

Hotel
NaijaStay
Module 04 · Tasks

The work, assigned and visible

Everything a product needs next is a task with an owner and a status, tied to the app it belongs to. Instead of a founder holding the whole plan in their head, the team shares one honest list of what's to do, doing, and done.

Owner & statusLinked to appTo do → done
Helm · Tasks
PlotForce · finish payments moduleOwner: Dev · due Fri
Doing
Oasis · connect PaystackOwner: Dev · blocked on creds
Blocked
VIGIL · farm pilot deckOwner: Founder
Done
Module 05 · Email Outreach

Reusable templates, and a log of what was sent

Outreach and follow-up run on saved templates, and every send is logged with its status, so a message isn't written from scratch each time and nobody wonders whether a prospect was already contacted. Live delivery activates once an email provider is connected.

Email templatesSend log & statusPer-target history
Helm · Email
Template · "Pilot invitation"Used 9 times
Template
→ Farm co-opPilot invitation · opened
Delivered
→ Estate groupFollow-up · queued
Queued
Delivery requires a connected email provider; the templates and logging model are already in place.
Module 06 · Feedback & Team

What users say, and who's acting on it

Feedback from each product is captured, categorised, and given a status, while team members hold roles scoped to the businesses they work on. The signal from users and the people responsible for it live in the same system, not in scattered chats.

Categorised feedbackStatus trackingRoles per business
Helm · Feedback
OnsiteBoss · "add split refunds"Feature · from salon owner
Triaged
Oasis · "delivery ETA unclear"UX · from customer
Open
VIGIL · "loved the SMS alert"Praise · from farm manager
Noted

Built like the products it tracks

Helm is a NestJS + Prisma API on PostgreSQL and Redis with a Next.js front end - the same production stack behind the live products in the portfolio. It is in development and not yet deployed.

NestJSPrismaPostgreSQLRedisNext.js 16React 19TailwindIn development

Run several products or businesses at once?

Helm is an in-development internal build shown here as a walkthrough with sample data. If you juggle a portfolio and need one honest operating picture - or you'd like to talk about it as an investor or partner - reach out.